Stocks/Funds/CIK 913990

LANDAAS & CO /WI /ADV

long-term holder
Quarterly 13F filings · Latest period 2026-03-31 · CIK 913990
Assets
$456M
+26.0% YoY
Holdings
130
Lifetime alpha vs market
+0.23% annual
Average hold time
4.0 yr
median 3.3 yr

Quarterly history

Cum return +191% vs S&P +185% · α +5% lifetimeAUM $456M · peak $456MFlow $25M (+6%)2017-092019-032020-062021-092022-122024-032025-062026-03
AUM ($B)fundS&P 500(gap = α)/ Flow in/out

Behavior signals (lifetime)

Dip response
+0.51%
adds when stocks drop
when a holding falls −10%+
Middle response
-1.81%
baseline attrition
Rally response
-2.50%
trims into rallies
when a holding rises +10%+

Top positions · 30

Ticker$ value% portYoYHold time
VTIVanguard Total Stock Mar$108M23.6%8.5 yr
IWDiShares Russell 1000 Val$80M17.5%8.5 yr
QUALiShares MSCI USA Quality$59M13.0%3.3 yr
DFIVDimensional - Internatio$33M7.3%1.0 yr
GARPiShares MSCI USA Quality$30M6.6%2.5 yr
CGSDCapital Group Short Dura$15M3.3%0.8 yr
VOOVanguard S&P 500 ETF$12M2.6%8.5 yr
IWFiShares Russell 1000 Gro$8M1.8%8.5 yr
TFLOiShares Treasury Floatin$8M1.8%7.8 yr
AAPLApple Inc.$8M1.8%+14.7%8.5 yr
DVYiShares Select Dividend $6M1.2%8.5 yr
TEQIT. Rowe Price Equity Inc$5M1.1%1.5 yr
MSFTMicrosoft Corporation$5M1.1%-0.6%8.5 yr
CGDVCapital Group Dividend V$3M0.7%1.0 yr
IWBiShares Russell 1000 ETF$2M0.5%4.0 yr

Portfolio composition (YoY)

Industry mix
Asset Management85.2%+5.8pp$388M
Asset Management - Bonds2.6%-6.9pp$12M
Consumer Electronics1.8%-0.0pp$8M
Asset Management - Income1.5%+1.0pp$7M
Software - Infrastructure1.3%-0.0pp$6M
Drug Manufacturers - General0.6%+0.1pp$3M
Asset Management - Global0.6%+0.3pp$3M
Semiconductors0.6%+0.3pp$3M
Regulated Electric0.5%-0.0pp$2M
Banks - Diversified0.4%+0.0pp$2M
Country
US99.6%-0.1pp
NL0.1%
GB0.1%-0.0pp
IE0.1%-0.0pp
CA0.1%
Unknown0.0%-0.0pp
Top 5: 68.0% · Top 10: 79.2% · Top 25: 87.7%

Winners

TickerPrev $PnLYoY %
AAPL$6M+0.00B14.7%
TSLA$2M+0.00B43.4%
CAT$0M+0.00B117.8%
NVDA$1M+0.00B60.9%
AMZN$1M+0.00B9.5%

Losers

TickerPrev $PnLYoY %
MSFT$4M-0.00B-0.6%

Top buys this quarter · 15

AAPL Apple Inc.+$1M
MSFT Microsoft Corporation+$5M
CCL Carnival Corporation & plc+$0M
AA Alcoa Corporation+$0M
ABBV AbbVie Inc.+$0M
CMI Cummins Inc.new+$0M
KMB Kimberly-Clark Corporation+$0M
TSLA Tesla, Inc.+$1M
AMZN Amazon.com, Inc.+$0M
DE Deere & Company+$0M

Top sells this quarter · 15

LOW Lowe's Companies, Inc.exit$0M
HD The Home Depot, Inc.exit$0M
TROW T. Rowe Price Group, Inc.exit$0M
ADP Automatic Data Processing, Incexit$0M
UNH UnitedHealth Group Incorporateexit$0M
PYPL PayPal Holdings, Inc.exit$0M
MKC McCormick & Company, Incorporaexit$0M
PEP PepsiCo, Inc.$0M
FCX Freeport-McMoRan Inc.$1M
XOM Exxon Mobil Corporation$1M

Quarterly history (TTM returns)

PeriodAUM# PosReturn (1yr)SPY (1yr)Alpha (1yr)Flow
2026-03-31$456M130+15.80%+17.59%-1.79%+0.03B
2025-12-31$455M126+16.27%+17.72%-1.44%+0.01B
2025-09-30$440M123+19.53%+17.52%+2.02%-0.02B
2025-06-30$419M116+18.11%+14.94%+3.17%+0.02B
2025-03-31$362M94+14.46%+8.30%+6.15%+0.02B
2024-12-31$361M89+25.33%+24.89%+0.44%-0.01B
2024-09-30$359M89+32.42%+36.04%-3.61%-0.00B
2024-06-30$328M83+14.47%+24.49%-10.02%+0.00B
2024-03-31$307M86+19.28%+29.62%-10.35%+0.03B
2023-12-31$270M79+22.61%+26.18%-3.57%+0.02B
2023-09-30$230M73+19.43%+21.57%-2.13%+0.02B
2023-06-30$227M78+18.69%+19.42%-0.74%+0.00B
2023-03-31$205M76-5.30%-7.82%+2.52%+0.01B
2022-12-31$182M67-15.65%-18.17%+2.52%+0.01B
2022-09-30$158M59-12.45%-15.51%+3.06%+0.01B
2022-06-30$162M65-6.45%-10.62%+4.18%-0.00B